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The Best mass email marketing software Articles on Wine
Ambulance Chaser Marketing Can Kill Your Business

You know the term, "ambulance chaser."

It refers to attorneys who prey on victims of accidents in the hope of retaining them as clients and making a buck off their misfortune.

I recently ran across a joke that pokes fun at this practice ...

Two personal injury lawyers met at a cocktail party. "How's business?" asked the first.

"Rotten," replied the other. "Yesterday, I chased an ambulance for twenty miles. When I finally caught up to it, there was already another lawyer hanging on to the bumper."

So what does this have to do with marketing?

Well, there are some professionals besides attorneys who practice what I call "ambulance chaser" marketing.

Here's how it goes ...

You get a phone call or email from someone who saw your website, your ad, or heard about your business. Their sales pitch is not to ask about your business or how they might be able to help you, or even to sell you on the merits of their services or cite results they've gotten for others in business' similar to yours.

Rather, they point out that they've noticed you're not doing a very good job at whatever it is they do, and they point out if you want to improve, they can most certainly help you.

It never ceases to amaze me that people think this tactic might work. Why on earth would you want to do business with someone who hasn't even taken the time to first ask about your business or your results, and who has more or less insulted you on their first contact?

They may be very good at what they do, but if they don't take the time to first ask about your situation or the results you're currently getting, how can they possibly know if they can help you do better?

I believe you should always listen before you offer advice.

Find out what your prospect needs and where their challenges are. Then determine how you can best help them.

So, whatever business you're in, please don't practice "ambulance chaser" marketing.

Always, always, always take the time to get to know your prospective clients and their needs before you assume you know how to best help them.

And the best way to do that is to ask questions and listen.

I'm sure I've been guilty on occasion of making judgments about other people's marketing, assuming it wasn't working because it didn't fit the mold of what I consider to be the "right" way to market.

But what I have come to realize is that I need to accept that just because someone isn't doing things "my" way, doesn't mean they're not getting results.

So whether you're a coach, a financial planner, a teacher, a trainer, or any other professional offering a service, realize the best way to market is NOT to judge your prospects and assume you always know better.

Ask questions.

Learn what your prospects and clients need. And then tell them how you can help them achieve that. You'll not only get a much warmer response and better results, you'll probably feel a whole lot better when you're marketing yourself.

About the Author

Debbie LaChusa created
The 10stepmarketing System to make marketing your own business as simple as answering 10 questions. Learn more about this unique, step-by-step system and get a free 10-Step Marketing E-Course when you subscribe to the free, weekly 10stepmarketing Ezine at http://www.10stepmarketing.com

Another short mass email marketing software review
Milwaukee Eastern King Size Metal Headboard - 1014-670


Eastern King size only, California King not available.

Transitional design features traditional post and finial silhouette that is captured by a tear-drop center wire motif and flowing "C" scrolls. Fully-welded construction featuring heavy gauge round tubing and solid wire.

Finish:
Antique Brown

Dimensions:
49"


Price: 149.48



Solid Plywood Adjustable Folding Table 36" x 96" - Correll Office Furniture - PCA3696P


For heaviest duty home, office, school, church, rental, food service and commercial use. Stronger and lighter than particle board core tables. PCA3696P Features: Adjustable height, 22" to 32" in 1" increments 3/4" Thick plywood core, with 0.080" premium high-pressure top and masonite backer sheet 7/8" Total top thickness 1" 18ga. Steel pedestal legs 1 5/8", One-piece steel apron Mar-proof plastic foot caps and edge molding Automatic lock-open mechanism Finish:See options Dimensions:36" x 96"


Price: 359.00



King Size Bed - Bradley Eastern King Size Metal Bed


Eastern King size only, California King not available.

Headboard, footboard and bed rails are included.

A combination of wood and iron that make this style a classic "Lodge" design theme bed. Elegant round posts are married to a stylish black metal grill. Fully-welded construction featuring foundry-poured aluminum castings, heavy gauge tubing, and solid bar wire. Wood post made from solid pine.

Finish:
Textured Black and Medium Oak

Dimensions:
Headboard: 52"(H)
Footboard: 34"(H)


Price: 441.55



Counter Bar Stool - Coronado Backless Counter Seat Height Barstool in Brushed Steel - Pastel - CD-215-BS-26


Price is per barstool. Upholstery: Game Black Charcoal Finish:Brushed Steel Dimensions:19.25"(W) x 19.25"(D) x 27"(H)Seat height: 26"


Price: 219.00



Bordeaux 5-Piece Dining Room Furniture Set 1


Splendid wrought iron design, the Bordeaux Collection features elegant scroll work, with beautiful decorative leaf and medallion casting accents. Dining table has interesting center ornamentation and tempered glass table top. Chairs have durable, beige fabric seats. Finished in a beautiful pewter powder coat base finish with bronze highlights. Finished in a beautiful pewter powder coat base finish with bronze highlights. A lovely addition to any kitchen, family room, dining room or den.

Includes: 1 x Bordeaux Round Dining Table with Glass Top (40363-35) 1 x Bordeaux Dining Chairs with Fabric Seats (Set of 4) (60565-66) Dimensions: Table: 42" dia. x 29" tall Chair: 17"(W) x 18"(D) x 39.75"(H) Finish:
Bronze Pewter


Price: 511.10



Featured mass email marketing software Items
Disney Fairytale Princess Tiara

Disney Fairytale Princess Tiara
Plastic Jeweled Tiara is made of hard, flexible plastic that is silver and set with pink and purple plastic jewels as well as a heart-shaped cameo featuring Cinderella and Ariel. Tiara has a diameter of about 5".

Londons Times Funny Medicine Cartoons - Dentistry Marketing Schemes - Tote Bags

Londons Times Funny Medicine Cartoons - Dentistry Marketing Schemes - Tote Bags
Dentistry Marketing Schemes Tote Bag is commercial quality high resolution heat transfer product. This versatile tote bag is perfect for school, errands, or trips to the beach. Comes with 12-ounce cotton twill, cotton web handles.

Visikey Large Print Keyboard Pc Mac

Visikey Large Print Keyboard Pc Mac
The VisiKey Enhanced Visibility Internet Keyboard Model 110-EVIK is the first keyboard of its kind. VisiKey combines the visibility of large white on black print for increased visibility and contrast, with the Internet and media center functionality of today's best keyboards.

Customer Review: frustration

Wired Visikey Keyboard Large Print Pc and Macintosh



I'm sure this is a good product, but it didn't work with the USB ports on my Dell PC. I called the company, and they were initially helpful, though they couldn't figure out why it wouldn't work on any of the ports on my PC. They said they'd send me another one, but my phone calls since then have gone unanswered. I have returned the keyboard for refund. I am disappointed, because it looked like a great product.

Customer Review: DO NOT BUY IF USING VISTA PLATFORM

The Visikey Enlarged Print Keyboard would be ideal except for the fact that it is not compatible with the VISTA

platform. When I contacted Visikey (repeatedly) the only

answer was: "We are working on a driver."

I will be returning it.

Logitech Cordless Rumblepad 2 with Vibration Feedback (963326-0403)

Logitech Cordless Rumblepad 2 with Vibration Feedback (963326-0403)
The Logitech Cordless Rumble Pad II for PC gives you 30 feet of gaming freedom with no lag! Its high-speed data transfer at 2.4 GHz cordless operates at a 30-foot range. The gamepad combines vibration feedback and superior control with reliable, lag-free cordless freedom. More than 100 hours of battery life.

Customer Review: Almost perfect

I tend to like most of my purchases, and this controller is definitely one of them.



It's ergonomic, heavy (thus stable), highly sensitive, and has a nice feeling in the hands. Battery life is acceptable, and its layout goes well with many games. Basically it has what I want from a good controller.



I'd been exclusively using this controller (I had two different ones as well), until I got an Xbox 360 one. Due to built in support in "Games for Windows" products of the xbox controller, I unfortunately stopped using the Logitech one.



Unless you're going exclusively for GFW titles, for a different price range, and this is still the best choice I know.

Customer Review: Excellent Product

This controller does exactly what it says it can do. I am very pleased with this product.

PSP PlayGear Amp

PSP PlayGear Amp
The Playgear Amp for PSP gives you great audio on the go. Enjoy full, rich sound with the Playgear Amp -- its matched quad micro drivers deliver remarkable performance in a small package.

Customer Review: PSP 2000 mod

This is a good little speaker system for the money ( I got it for $20), but in order to use it with the newer slim PSP 2000 you have to modify it in order to hook up the speaker jack. On the left side of the stand you need to cut out a notch to fit the jack in it's proper place. I used an exacto knife and a very small pair of diagonal cutters. Also there are two small unnecessary tabs on the inside bottom of the stand which I cut off. Works great!

Customer Review: Great-sounding speakers, odd behavior with AC adapter-only power

I got this through Amazon.com's Marketplace, from Reforger.com. Shipping was prompt and communication, both before and after the receipt of the speakers, excellent (I had to contact them with a question about the speakers afterwards).



The speakers look sleek and sound great. My gaming on the PSP comes to life so much better with these than with the built-in speakers or with ear/headphones. The finish and aesthetics are very pleasing. The metal stand is solid and useful.



I have two comments, both to do with the volume control. A minor gripe is that the volume is controlled by two buttons (- and +). I would've preferred a dial knob or a recessed dial myself--just a personal preference, I guess. With the buttons, you don't quite know where you are in the volume range.



The other comment is that when the speakers is powered by the supplied AC adapter only (that is, with no batteries installed), the volume would reset itself to 0 after the unit's been unplugged for a while. This is not an issue when powered by batteries. By the way, I'm able to use rechargeable AAA NiMH batteries with this.



Highly recommended!

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